Kanye West's approach to merchandise has had a lasting impact on the music and fashion industries. Artists across genres have followed his lead, elevating tour merch to high-fashion status and adopting similar drop strategies. Brands like Fear of God and Travis Scott’s Cactus Jack have taken cues from the Yeezy and Pablo merch playbooks. Kanye’s ability to merge commercial success with artistic expression has set a new standard, proving that merch can be both profitable and culturally influential.